Educating Through the Lens of VR Training
What better way to capture the authentic vibrance of a city than through a virtual reality experience? When Metro Atlanta Chamber of Commerce decided to participate at the 2017 SXSW conference to attract young talent to the city, they knew it would take more than conventional brochures and 2D videos to help them @ChooseATL. Instead, they wanted to create the perfect training ground to give participants a taste of what life in Atlanta is like. Our VR experts took a deep dive into the city’s southern charm to craft a world-class, enlightening, and immersive experience.
70,000+ SXSW Conference Attendees
90+ Countries Represented by Registrants
Experiencing a New City in a Matter of Seconds
We worked in close collaboration with the Metro Atlanta Chamber of Commerce to develop a VR experience that captivated visitors with scenes of what it’s like to live, work, and play in one of America’s most dynamic cities. With a dazzling mix of beautiful cityscapes, office spaces, and concert venues, the interactive VR experience highlighted typical Atlantan sights and sounds. This allowed visitors to learn about this Southeastern metropolis through the lens of a Samsung Gear VR headset.
Delivering Optimal Results
VR training excels at telling inspiring and memorable stories that are both informative and capable of capturing live environments. Not only did the integration of VR distinguish the Metro Atlanta Chamber booth from other vendors at SXSW 2017, but visitors were also eager to learn more about the city of Atlanta after viewing the experience.
As soon as people took off the headset, they wanted to know everything about Atlanta. They had so many questions about our city. And they talked about the places featured in the experience as if they had actually been there. I’ve never seen anything like it. VR made a big difference.”
–Grant Wainscott, Senior Director, Technology Ecosystem Expansion