IBM / The Weather Company
VR TRAINING & EDUCATION
Be a Force of Nature
IBM’s The Weather Company (TWC) has made a point of utilizing Mixed Reality across its media channels. With the launch of its updated mobile application using Watson Advertising, IBM’s new AI business platform, TWC is taking it one step further by combining user education with training and entertainment. This is a term we at Foundry 45 like to call VR Edutainment and TWC is using it to challenge users to #BeAForceofNature.
Foundry 45 explains VR Edutainment as it relates to working with TWC in this short video.